I think that the take home message from Paul Bennetts "Designing Details" is that to have a product that satisfies the need of the target market the designer himself must fully and completely understand and see from the target markets point of view.
what he is trying to say is that you cannot design a product for what you think the target market wants, or what your idea of what would look good for the target market is.
this is shown in the example of the nurses and the device they use during surgery. the original idea may have been to have a sexy machine that looks really slick and shiny, but when they actually looked at the interaction that occurs during surgery they discovered that infact the nurse used one of her hands to comfort the patient and this infact was much much much more important then a sexy machine. They then designed around this concept.
He also points out that sometimes the best solutions are the simplest ones that are right infont of us but we dont see them because we are concentrating so hard on designing cool things, but if you "unlearn" something and try to look at it afresh, relearn something you do all the time, a better solution will probably occur to you, a simpler one thatwas there all along.
i think paul bennett is trying to say that when designing a product "small is the new big", look at the true needs of the target market, observe the surrounding and design for them.
Thursday, August 28, 2008
Tuesday, August 26, 2008
Task 3: Product sketching
POWER HOUSE MUSEUM
i think this design is a good design because the chair though simple looks very inviting and has a very familiar homely feel despite never having seen it before
i think this is a good design as many people choose to not use ear protection due to the lack of the communication, this product gives the user the option of communicating while protecting the ears. it also has a comfortable shape for the ear phones that can fit all shapes and sizes of ears.
i liked this design as i like the idea of having a waste disposing unit tht does not destroy nature and can return some waste to the land in a positive way, while also feeding nature.
i like the wriggle chair as it is so intriguing in its design it is both functional yet looks more like a sculpture or art piece rather then a chair and could be place in a room just to look good but can also be used meaning that there need be no other art forms in the room
i think this design is a good design because the chair though simple looks very inviting and has a very familiar homely feel despite never having seen it before
i think this is a good design as many people choose to not use ear protection due to the lack of the communication, this product gives the user the option of communicating while protecting the ears. it also has a comfortable shape for the ear phones that can fit all shapes and sizes of ears.
i liked this design as i like the idea of having a waste disposing unit tht does not destroy nature and can return some waste to the land in a positive way, while also feeding nature.
i like the wriggle chair as it is so intriguing in its design it is both functional yet looks more like a sculpture or art piece rather then a chair and could be place in a room just to look good but can also be used meaning that there need be no other art forms in the room
Thursday, August 21, 2008
task 5: Yves Behar: designing objects that tell stories
the take home message from behar is that a product cannot be just a skin, just the way it looks.
the product needs to tell a whole story.
He belives that for a product to be successful the designers values and the target markets values must go into the product.
the product must feel right for the audience, it cannot do this with a simple skin but rather a deeper sense of its values and meanings
this gives the audience a story that makes them feel attached to the product.
he also mentions that the work that goes into the product never ends, as it is not just designing the prodcut itself but also the packaging and the marketing such as websites, this gives the audience more interest as the initial intrigue with the product does not wear off as there are websites and other maketing strategies that make the product a "whole story", an object with value.
the product needs to tell a whole story.
He belives that for a product to be successful the designers values and the target markets values must go into the product.
the product must feel right for the audience, it cannot do this with a simple skin but rather a deeper sense of its values and meanings
this gives the audience a story that makes them feel attached to the product.
he also mentions that the work that goes into the product never ends, as it is not just designing the prodcut itself but also the packaging and the marketing such as websites, this gives the audience more interest as the initial intrigue with the product does not wear off as there are websites and other maketing strategies that make the product a "whole story", an object with value.
Thursday, August 14, 2008
Task 5: Ross Lovegrove: organic design
i think that the take home message from this video is that the way of the future of design is using materials that are recycable biodegradable and generally better for the environment.
even think about designing objects with more then one purpose so as to use less materials, such as the car/ street lamp that was shown on the video, which was also powered by the sun.
i think that another point that ross was trying to make is that design can come from the most natural basic thing and turn out to look very good or "funky".
that as designers we dont always have to go for a look that is totally new and different but rather rivert back to nature and find inspiration there.
he belives in "fat free" design, stripping an object of everything it does not need and just leaving the basics.
he likes the idea of stripping designs down to their basics yet creating something different and exciting
even think about designing objects with more then one purpose so as to use less materials, such as the car/ street lamp that was shown on the video, which was also powered by the sun.
i think that another point that ross was trying to make is that design can come from the most natural basic thing and turn out to look very good or "funky".
that as designers we dont always have to go for a look that is totally new and different but rather rivert back to nature and find inspiration there.
he belives in "fat free" design, stripping an object of everything it does not need and just leaving the basics.
he likes the idea of stripping designs down to their basics yet creating something different and exciting
Wednesday, August 6, 2008
Task 5: David Kelley: human centred design
in david kelleys "human centred design" the take home message that he repeats numerous times, appears to be quite a simple idea yet one that is hard to achieve.
he talks about how in the past the designing process was purely the design of a functional object that generally looked good. And though the focus is still on the product it has a more human focus.
meaning that there has been a shift in the way these products are viewed.
today to have a successful design and product the designer must give the product "human features" they must design behaviours and personalities into the product themselves.
part of doing that is to show how the human experience fits in with the products through the presentation of the product with a human e.g in a clip. It must show the "man- Machine" relationship.
the take home message of "human centred design" is that design is more human centred now and therefore the products should reflect human behaviour and personality, not just functionality.
he talks about how in the past the designing process was purely the design of a functional object that generally looked good. And though the focus is still on the product it has a more human focus.
meaning that there has been a shift in the way these products are viewed.
today to have a successful design and product the designer must give the product "human features" they must design behaviours and personalities into the product themselves.
part of doing that is to show how the human experience fits in with the products through the presentation of the product with a human e.g in a clip. It must show the "man- Machine" relationship.
the take home message of "human centred design" is that design is more human centred now and therefore the products should reflect human behaviour and personality, not just functionality.
Task 2: good design
Task 2: Good design
manufactured:
pantech exclusive for O2
The O2 Cocoon
Designer:
syntes studio
manufactured:
pantech exclusive for O2
Description:
The O2 is a sophisitcated version of a common mobile phone.
the phone is music focused and has a clamshell design that is clean and tactile on the outside and technologically advanced on the inside.
The O2 is a sophisitcated version of a common mobile phone.
the phone is music focused and has a clamshell design that is clean and tactile on the outside and technologically advanced on the inside.
this phone is experience focused aiming to give the client the best experience possible.
it features 2 MegaPixel camera with auto focus, flash and 4 times digital zoom, 2GB internal memory +
memory card slot , FM radio with RDS , Hidden LED display and Intuitive music interface easily sync with
Windows Media Player.
The phone only comes in white outter shell and black inner.
Visual design analysis:
line:
No straight lines or bold lines on the outter cover, instead there are smooth subtle curvacious lines making the phone seem, futuristic yet sophisticated.
despite this the inner phone is alot more bold with its lines. they seem more deliberate. for example the straight white line which contrasts to the black shows that the line is not an acciednt but a bold statement yet it is not a thick line, its still subtle.
shape:
The shape of the phone is much like a clam shell. it is sleek and smooth round curves give it a level of sophisitcation.
colour:
the O2 cocoon only comes in the one colour scheme.
the colour on the outter shell is white while the inner is black these two complete opposing colours attract the eye.
simple basic colours make it look more classy and modern
texture:
the phone is made of plastic which is smooth. This fits well with the sleek smooth look that the designer was trying to create.
pattern:
The O2 cocoon is delibratley pattern less but rather has a very plain simple look to it so that while the phones technicality may be complex the phone itself looks simple yet sophisticated, a very modern look.
balance:
the phone is perfectly symetrical in every direction both on the inside and out, this simplisity contiues to add to the high level of sophistication.
This also means that the phone is able to lie on its front or back while horizontal
proportions:
the O2 cocoon is 94mm high by 49mm wide by 21mm deep & the total weigh is 92 gram including the battery. The white colour of the outter shell dominates the eyes focus.
Conrast
the only contrast that occurs with this product is the obvious contrast between the outter white shell and the inner black.
the blue LED display also contrasts quite well with the white drawing full attention to the lights.
Reference:
Sunday, August 3, 2008
Task 1: Shape of a scent
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